blue beer mug

#vocalforlocal

The Indian handicrafts that had made the country famous, collapsed under the colonial rule. This was mainly due to the competition posed by the machine made goods that were imported from Britain.

The ability of mass production of goods helped Britain to flood the Indian markets with cheap products

Despite the growth of handicrafts industry in India and the measures taken by the government to promote handicrafts, the average earning of a craftsmen when compared to that of other fields is very low.

Hence, the younger generation is moving to other fields with only the elder craftsmen being left behind.

The country needs younger generation of craftsmen to carry on the tradition of handicrafts, and this is only possible by ensuring the assistance of craftsmen to improve their techniques, availability of quality raw materials, direct marketing channels, credit and better wages and providing them with socio-economic benefits.